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Promotion of products of partner companies in the Russian market
As a marketing company, AKVION promotes own preparations as well as production of other manufactures on the Russian market.
From 2006, AKVION exclusively promotes the preparation of British company Lanes – Olbas a composition of essential oils for treatment of running cold. In Great Britain Olbas is produced for 30 years and is very popular. To promote this product on the pharmaceutical market AKVION employs the entire range of marketing instruments.
Within the framework of the promotion of products of partner companies we:
- provide a full and comprehensive analysis of the market, determine the potential of the product, its market niche, the pool of competitors as well as advantages of the product compared to the competitors;
- prepare a sale prognosis, coordinate it with the manufacturing company, undertake obligations concerning the fulfillment of the prognosis;
- enter a NDA (a agreement of non-disclosure);
- undertake the registration of the preparation in the territory of Russian Federation;
- arrange merchandising and advancement of the preparation via the leading pharmaceutical distributors and largest pharmacy chains;
- employ the most efficient mechanisms of promotion.
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